Shaped by Experience
United by Performance
Our experience across elite sport, business, and coaching gives us a unique perspective – helping leaders and teams apply proven performance principles to achieve success in their own arena.
Sport
From playing professional sport to leading performance departments, we’ve lived the realities of high performance. Our experience has shaped how we think about success – from creating the right environment and defining a clear strategy, to embedding the processes to deliver consistently under pressure.
Business
From founding and scaling businesses to working within multinationals, we’ve experienced the realities of leadership at every stage – from ambition and excitement to frustration and isolation. We combine experience and insight to help leaders navigate challenges with clarity and confidence.
Coaching
From our experience in elite sport, we’ve seen how coaching unlocks performance – not just to overcome challenges, but to realise potential. We bring the same approach to business, using proven principles to support leaders in achieving their goals.
Our experience across sport, business, and coaching gives us a unique perspective – enabling us to bridge the gap between insight and execution and help clients turn ambition into achievement.
“Through my experience in elite sport and business, I’ve learned that leaders everywhere face the same core challenge: how to get the best out of people. Performance improves when leaders have the space to reflect, gain clarity and create an environment where others thrive.
I founded Winsight to give leaders a trusted partner who understands performance. With the right support and structure, people can achieve remarkable things.”
David Thompson, founder

Meet David Thompson
With a career spanning elite sport, business and coaching, I bring a combination of high-performance experience and commercial understanding.
In elite sport, I was ranked among the top junior tennis players in the UK, played professional rugby in the Premiership, and later led a Premiership performance department – giving me deep insight into what it takes to perform at the highest level.
In business, I’ve worked for global organisations and co-founded (and later sold) a sports marketing agency, gaining first-hand experience of the realities leaders face as their businesses grow. I’ve also completed an Executive MBA with a specific focus on the challenges organisations encounter at different stages of growth.
Since training as a coach in 2009, I’ve supported founders, senior leaders, and teams across many industries – applying proven performance principles to their unique context to deliver results.



